With Internet Explorer 8 out the door, Microsoft is trying to capitalise on its latest browser release with a marketing campaign outlining several benefits Internet Explorer 8 supposedly has over Chrome and Firefox. The campaign is titled “Get the facts”, so I guess most of you will know what will come.
The campaign is divided into three sections: reasons to install, browser comparison, and mythbusting. The reasons to install aren’t that crazy, it’s just that the features and benefits listed are offset against previous versions of Internet Explorer – and let’s face it, it’s not hard to best Internet Explorer 6 and 7. Still, it does have some features in there that are not common in every browser, such as isolated tabs, which Firefox, Safari, and Opera can’t offer you.
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